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Nov 23, 2024
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EL 704 - Emerging Technologies and Analytics(3.00 cr.)
Provides a strategic management approach to developing and sustaining competitive advantage by integrating analytics and information technology into business activities. Topics include alignment of technology with management and organization goals; business value of technology; enterprise systems; customer relationship management; social and mobile technologies; "Big Data" technologies; technology innovations; distributed co-creation; the "Internet of Things"; cyber security; and ethical and legal issues in technology. Students gain a strong information technology knowledge set and an appreciation for information systems as process enablers, change agents, and strategic facilitators. Same course as GB 704 .
Restrictions: Restricted to Emerging Leaders MBA students.
Sessions Typically Offered: Spring Years Typically Offered: Annually
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