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Oct 31, 2024
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CM 404 - Senior Capstone in Public Relations(3.00 cr.)
A capstone course for the public relations specialization integrating all facets of the public relations mix. Students demonstrate their ability to conduct research, develop a public relations program, and execute the plan. Generally, students work in teams to develop a campaign on behalf of a client.
Prerequisite: CM 203 ; CM 226 or CM 227 or CM 307 ; CM 354 ; one additional 300-level advertising/public relations specialization course. Restrictions: Restricted to seniors.
Sessions Typically Offered: Fall/Spring Years Typically Offered: Annually
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