2015-2016 Undergraduate Academic Catalogue 
    
    May 28, 2024  
2015-2016 Undergraduate Academic Catalogue [ARCHIVED CATALOG]

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MK 499 - Marketing Internship

(3.00 cr.)

Prerequisite: MK 240  or BH 240 . Restricted to seniors. Prepares students for careers in marketing through practical work experience and in-class discussion. With the assistance of the instructor, students select an internship site. They become familiar with the sponsor's marketing function and accomplish marketing related projects by working with a marketing professional for 150 hours. This experience is summarized in an internship resume for use in the job search process. Topics for class discussion include marketing career paths, marketing competencies sought by employers, time management, harassment in the workplace, resume writing, networking, and other topics focusing on professional success and self-development in the marketing environment. Only one internship course may count toward degree requirements.



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