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Jan 10, 2026
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CM 404 - Senior Capstone in Public Relations(3.00 cr.)
A capstone course for the public relations specialization integrating all facets of the public relations mix. Students demonstrate their ability to conduct research, develop a public relations program, and execute the plan. Generally, students work in teams to develop a campaign on behalf of a client.
Prerequisite: CM 203 , CM 307 , CM 354 , one additional 300-level advertising/public relations specialization course.
Restrictions: Restricted to seniors.
Sessions Typically Offered: Fall/Spring
Years Typically Offered: Annually
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