IS 358 - Business Intelligence and Data Mining

(3.00 cr.)

Students are introduced to data mining as a technology to discover information and knowledge from large datasets for business decisions. Students utilize SAS Enterprise Miner™ to perform data mining using methods such as clustering, regression and decision trees. Students develop a project using leading business intelligence technology for data mining. Forms the foundation for customer relationship management in marketing and for forensic accounting. Required to be eligible for the SAS™ BI Certificate.

Prerequisite: EC 220 or ST 210 ; MA 151 or MA 251 .
Prerequisite (may be taken concurrently): IS 353 .
Sessions Typically Offered: Fall/Spring/Summer
Years Typically Offered: Annually

Interdisciplinary Studies: DS/FO/IDS/IFS/IMC